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Tristone Cinemas

Southern California, USA

"My GMs and District Manager all get the same high level of service"

Switching software with five cinemas, 42 screens, and each cinema with its own set of needs was a frightening proposition for Tristone. “Veezi addressed a ton of our issues prior to switching. And when we did switch, they were right there with us,” says Heidi Robertson, CEO of Tristone Cinemas.

“Veezi people are all super nice, making it enjoyable even when we had hiccups—and hiccups are bound to happen with this sort of thing. Now it doesn’t have to be me calling customer service. My GMs and managers do that, and they all get the same high level of service across the Veezi team. And that’s awesome for me, because I don’t want to make those phone calls; I have bigger things to deal with”.

Heidi is a numbers person; statistics totally fascinate her. Give her the number of people coming from a zip code, and she will hone in on those customers, offering them better discounts. “With Veezi, if I need to pull down any information, I can literally do it anywhere—even in the car wash,” she laughs. At a glance, Heidi can see exactly how each movie is doing, what the concession totals are, and what the per-cap is for one or all of her sites. And because Tristone now have six cinemas, Veezi have customized their offer. Now Tristone is paying less than with their previous provider and getting way more from their POS, and much better service.

Over the past two years, Tristone has benefited from Veezi consistently upgrading and adding benefits to their offering. And now with the extended Loyalty-member-filter functionality, Heidi has even more data and numbers to play with.

Ask Heidi if she’d make the switch again, and the answer is yes! “The product, price and people far outweigh what we were dealing with before Veezi”.

“Veezi absolutely has freed up time for us to concentrate on operations”, says her corporate team.

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